Born & Bred

Born & Bred

본앤브레드 신관 – Born and Bred New Location (Majang Dong, Seongdong-Gu)

Located in Majang-Dong, a very famous beef 🥩 market in Seoul, Born and Bred is your premier Hanwoo beef boutique restaurant. Amidst all the old butcher shops stands this giant, glistening oasis serving wet-aged Hanwoo beef.

One of their signature dishes is the tenderloin katsu sandwich – 안심카츠샌드 – for a cool W38,000. Hey, it comes with fries.

The BEST cut of the night was the 살치살 (chuck flap tail) without question. It was like eating butter. So much evenly distributed fat. And it happens to be the most expensive cut at W38,000 per 100 grams.

For an interesting video on this place, check out Mark Wiens’ Migrationology YouTube video on this location that he just posted last month. He ate at the private omakase bar in the basement. Minimum 4 people at W350,000 per person.




Dined on the 2nd Floor – Casual Restaurant
Tenderloin katsu sandwich – 안심카츠샌드 – W38,000
4 different cuts of meats ordered – 치마살 (skirt), 부채살 (top blade), 안심 (tenderloin) and 살치살 (chuck flap tail).
The pickled garlic. So delicious.
Their banchan is fresh and plentiful.
부체실
살치살 (chuck flap tail) – The best cut of the evening (and also most expensive). The fat and marblation was excellent!
Also ordered some non-marinated short rib.
비빔국수 – W10,000 – Mixed spicy noodle with winter grown cabbage
The small tasting portion of the B&B Pho – W5,000
Must add cilantro

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